Your site’s homepage is the gateway to your artwork for nearly all of your potential audience. Think about how important this is — maybe they followed a link from another website, or maybe they found you through a Google search, but you have a precious few seconds to turn someone who’s vaguely interested in what […]
How NOT to Dress Onstage
It’s 15 minutes to curtain. The audience is settling into their seats and leafing through their programs. You stand quietly backstage listening to the low murmur of the gathering crowd. To distract yourself from the challenges awaiting you onstage, you consider the event from the perspective of an audience member. How far have they traveled […]